Consumer Goods

Kindbody Gets into DTC Products with the Launch of New Fertility Tests for Women and Men

Last June fertility company Kindbody known for its innovative fertility care delivery model, raised a $62M in Series C growth capital. And the company is putting the fresh funds to work. After expansion to new geographies in the U.S. throughout the second half of last year, the company is now getting serious about at-home testing and virtual care with the launch of…

A Visit to Procter & Gamble’s (Seemingly All Male) Metaverse

A couple of months ago I got my first Oculus and *really* got into Beat Saber. And while I still do enjoy the occasional VR gaming experience, lately I’ve become even more aware of and excited about the opportunities the Metaverse has to offer beyond gaming (Also in healthcare! More on that soon!) and I was quite intrigued when I saw the…

Hims & Hers Partners with Uber to Deliver its Products On-Demand in the U.S.

Hims & Hers, the multi-specialty platform focused on providing modern personalized health and wellness experiences to consumers has announced its largest on-demand delivery partnership with Uber to bring a wide array of the company’s personal care products to customers through the Uber Eats app. Customers in Los Angeles, San Francisco, Sacramento, Miami, Houston, Austin, Dallas, San Antonio, Philadelphia, Seattle, Atlanta and Phoenix…

Sequel Launches with $5M in Seed Funding to Take Its Patented, Leakage-Preventing Tampon to Market

Sequel, a U.S.-based startup, has raised $5M in seed funding to take its patented, leakage-preventing tampon to market, launched today and announced that it has raised $5M in seed funding. MaC VC, Pear Accelerator, Long Journey Ventures, Ulu Ventures, Graph Ventures and other strategic angels, including Cyan Banister and Nurx CEO Varsha Rao, contributed to this round. Founded by two elite athletes…

Awkward Essentials Adds to its Product Line-up, Launching ‘Mainstream’, a Disposable Pee Funnel

Awkward Essentials, the company behind the (in)famous post-sex cleanup sponge Dripstick, is expanding its product-line of behind-the-bathroom-door problem-solving products with the launch of Mainstream, a disposable pee funnel. Mainstream was made for “festival goers, road trippers and really anyone who’s just gotta go (and probably hates porta potties!), Mainstream is a disposable pee funnel to help you reach that pee freedom. It…

From Disney Imagineer to Femtech Founder: An Interview with FLO Vitamins’ Brianna Bitton

Brianna Bitton kicked off her career as a Disney Imagineer, launched an LA-based interior design firm and eventually found her way into femtech after struggling with her period for years. Eventually she had enough of having to arrange her work schedule around debilitating cramps and other PMS symptoms. While searching for options to alleviate her ailments, she realized that the market was…

Lunette, Known for Its Menstrual Care Products, Expands into Intimate Care

Period Care company Lunette has launched a new intimate care product line to join its popular Menstrual Cup. The new Lunette Intimate Cleanser and Lunette Intimate Wipes are the first to be a part of Lunette’s expansion into more holistic, intimate care. Like its original Menstrual Cup, both new, products are crafted with Nordic plant-based ingredients. The soap-free Lunette Intimate Cleanser moisturizes by…

Launched: ‘Love, MeMeMe’, a New Gender-Neutral Self Care Brand and CBD-based Product Line

Love, MeMeMe is a new self care brand on a mission to reclaim the concept of ‘Me Time’. The brand has curated a line of gender-neutral self care products fusing CBD and other active ingredients. The message? Self care starts with self love. To launch the brand, Love, MeMeMe has enlisted British singer songwriter and rising star, Mae Muller to debut the…