Consumer Goods

Essity Launches Issviva, a New Menopause Platform and Brand, in the U.K. and Brazil

October is menopause awareness month and Essity is marking the occasion with the launch of Issviva, a new menopause platform and brand, in the U.K. and Brazil. Issviva is an e-commerce platform that provides knowledge, solutions and products for women during the various stages of the menopause. Visitors can use forums to submit questions to experts and share experiences and lessons learned…

UK-based CBD Lifestyle Brand TRIP Adds $12M in Funding to Support the Company’s International Expansion

UK-based CBD lifestyle brand TRIP has raised $12M to support the brand’s international growth. Investors in the round include prominent entrepreneurs, business leaders and investors, including Maria Raga, the former CEO of Depop, and Christian Angermayer, Founder of Apeiron Investment Group. Known in the UK as the “Queen’s CBD,” having received the royal seal of approval by selling out of the Queen’s Windsor shop, TRIP was founded by…

CPG Brand Natalist Launches New Products to Support Every Stage of the Reproductive Journey

Natalist, a women’s health company, that offers consumers fertility, pregnancy, and postpartum essentials is launching four new products, including CoQ10 Gummies, Prenatal Gummies, Pregnancy Test Strips, and an at-home collection Women’s Fertility Test. These products are now available at Natalist.com and at retailers nationwide. “A recent Natalist survey told us that 75% of consumers don’t feel particularly confident in understanding their fertility…

Following the Acquisition by Reckitt Last Year Intimate Care Brand Queen V Relaunches with a Focus on the Vaginal Microbiome

Queen V was founded in California by Lauren Steinberg as a response to her frustration at finding a feminine wellness solution that was safe, easy to use, affordable, and effective. Through conversation with her gynecologist, Steinberg grew to understand the importance of the vaginal pH and microbiome, and how this precious balance was vital in fending off the frequent yeast infections and…

Intimate Care Brand Kushae Raises $1.25M to Invest in DTC & Wholesale Growth

Intimate care brand Kushae was founded in 2018 by Kimba Williams and OB/GYN Barbara McLaren to create a chemical-free solutions to the feminine care issues they were all so familiar with. In 2021 Williams, who initially bootstrapped and funded the DTC company with $200K she won in pitch competitions, eventually decided it was time to fundraise and today the company announced a…

Bladder Care Startup Jude Raises £2m in Pre-Seed Funding to Invest in R&D

1 in 3 women or 14 million people in the UK are affected by incontinence, yet when Peony Li initially set out to raise for her startup Jude, a UK-based startup focused on bladder care, she was told by investors that the space wasn’t “sexy enough”. She proved them wrong and today the company is announcing a £2M pre-seed round led by…

Knix’s International Women’s Day Campaign “Big. Strong. Woman.” Features Ashley Graham

Ahead of Women’s History month and International Women’s Day, Knix, the intimate apparel brand, announces its new brand film: Big. Strong. Woman, starring supermodel, and Knix Global Brand Ambassador, Ashley Graham.  The film was conceptualized by Knix Founder and CEO, Joanna Griffiths and Ashley Graham, through a shared experience navigating various gender barriers, while both pregnant with twins, the film highlights the common female experience of…

Kimberly-Clark Acquires a Majority Stake in Thinx

Kimberly-Clark Corporation (KCC) has acquired of a majority stake in Thinx, leading company in the reusable period and incontinence underwear category. The company made an initial minority investment in Thinx in 2019. Thinx is a family of four brands dedicated to creating products that support bodies from puberty to post-menopause. Together, Thinx, Thinx (BTWN), Speax by Thinx, and Thinx for All. The…