Consumer Goods

Sequel Launches with $5M in Seed Funding to Take Its Patented, Leakage-Preventing Tampon to Market

Sequel, a U.S.-based startup, has raised $5M in seed funding to take its patented, leakage-preventing tampon to market, launched today and announced that it has raised $5M in seed funding. MaC VC, Pear Accelerator, Long Journey Ventures, Ulu Ventures, Graph Ventures and other strategic angels, including Cyan Banister and Nurx CEO Varsha Rao, contributed to this round. Founded by two elite athletes…

Awkward Essentials Adds to its Product Line-up, Launching ‘Mainstream’, a Disposable Pee Funnel

Awkward Essentials, the company behind the (in)famous post-sex cleanup sponge Dripstick, is expanding its product-line of behind-the-bathroom-door problem-solving products with the launch of Mainstream, a disposable pee funnel. Mainstream was made for “festival goers, road trippers and really anyone who’s just gotta go (and probably hates porta potties!), Mainstream is a disposable pee funnel to help you reach that pee freedom. It…

From Disney Imagineer to Femtech Founder: An Interview with FLO Vitamins’ Brianna Bitton

Brianna Bitton kicked off her career as a Disney Imagineer, launched an LA-based interior design firm and eventually found her way into femtech after struggling with her period for years. Eventually she had enough of having to arrange her work schedule around debilitating cramps and other PMS symptoms. While searching for options to alleviate her ailments, she realized that the market was…

Lunette, Known for Its Menstrual Care Products, Expands into Intimate Care

Period Care company Lunette has launched a new intimate care product line to join its popular Menstrual Cup. The new Lunette Intimate Cleanser and Lunette Intimate Wipes are the first to be a part of Lunette’s expansion into more holistic, intimate care. Like its original Menstrual Cup, both new, products are crafted with Nordic plant-based ingredients. The soap-free Lunette Intimate Cleanser moisturizes by…

Launched: ‘Love, MeMeMe’, a New Gender-Neutral Self Care Brand and CBD-based Product Line

Love, MeMeMe is a new self care brand on a mission to reclaim the concept of ‘Me Time’. The brand has curated a line of gender-neutral self care products fusing CBD and other active ingredients. The message? Self care starts with self love. To launch the brand, Love, MeMeMe has enlisted British singer songwriter and rising star, Mae Muller to debut the…

Hair Wellness Company Nutrafol Launches a New Postpartum Hair Nutraceutical

Nutrafol has launched a new physician-formulated nutraceutical supplement, Nutrafol Postpartum, that targets the root causes of hair thinning for women in the postpartum period. This is the newest addition to the company’s existing lineup of supplements. Nutrafol Postpartum joins Nutrafol Women and Nutrafol Women’s Balance to support hair health through key stages of a woman’s life, including peri- and post-menopause and now…

Belabumbum and Joyja Launch a New Line of Sustainable Leak-Proof Underwear and Ultra-Absorbent Nursing Pads

Belabumbum, a line of ethically sourced loungewear & intimates made specially for mothers, has announced a new collaboration with fellow Adore Me sister brand Joyja. Joyja creates eco-friendly period panties. Together the brands are now launching a line of leak-proof underwear and ultra-absorbent nursing pads. According to reports, one in three women experience fluid releases during pregnancy and after birth for a variety…

Swiftarc Launches a New Fund Aimed at Women-Led Startups Building the Future of Beauty and Wellness

Swiftarc Ventues has announces a new §10M fund to invest in female-founded beauty and wellness companies. Swiftarc was founded by Sid Jawahar in 2019; this is the VCs fourth fund. In a recent interview with Techcrunch he explains: “The beauty industry in stuck in time where 75% to 80% of sales are still made from wholesale. E-commerce and digitally native brands are…