Elix, a modern platform to deliver organic, personalized and clinically proven herbal healing formulas derived from Traditional Chinese Medicine (TCM), has seen quite some success since its launch in 2019 supporting women struggling with painful periods. Now the company, that has raised $2.7M to date, is adding a new product to its line-up: Daily Harmony, a clinical strength, natural hormone-balancing formula fortified…
Hims & Hers, the multi-specialty platform focused on providing modern personalized health and wellness experiences to consumers has announced its largest on-demand delivery partnership with Uber to bring a wide array of the company’s personal care products to customers through the Uber Eats app. Customers in Los Angeles, San Francisco, Sacramento, Miami, Houston, Austin, Dallas, San Antonio, Philadelphia, Seattle, Atlanta and Phoenix…
Awkward Essentials, the company behind the (in)famous post-sex cleanup sponge Dripstick, is expanding its product-line of behind-the-bathroom-door problem-solving products with the launch of Mainstream, a disposable pee funnel. Mainstream was made for “festival goers, road trippers and really anyone who’s just gotta go (and probably hates porta potties!), Mainstream is a disposable pee funnel to help you reach that pee freedom. It…
Marlow, a new company founded by four Canadian women, has developed a new lubricant designed for tampons to empower menstruators with the products they deserve. Launched today Marlow lubricant and tampons are now available for purchase on the company’s website. Products are delivered straight to customers’ door through a subscription model. According to a survey conducted by the company 86% of menstruators have…
Edgewell Personal Care Company has announced the acquisition of Billie, a leading U.S. based consumer brand company that offers a broad portfolio of personal care products for women, in an all-cash transaction at a purchase price of $310 million, subject to customary adjustments. The transaction has cleared under the Hart-Scott-Rodino Antitrust Improvements Act and has closed. Founded in 2017, Billie is a fast…
Los Angeles-based perinatal nutrition and education startup Needed has announced a $5.8M seed round led by Seae Ventures and Sekhmet Ventures. Other participants in the the round include Crescent Ridge Partners and Peterson Partners. The company plans to use the new round of funding to expand its offering and address sleep, stress, and fertility issues. Needed is a pregnancy nutrition and education…
Today, FLO, the company behind the PMS Gummy brand, introduces O Positiv, a new parent brand to house new products across a diverse set of verticals. The brand’s design demonstrated efficacy, and social media success fought a century’s old stigma against periods. O Positiv is now looking to address equally common women’s issues by launching premium products with real results. “O Positiv is more than…
Everlywell parent company Everly Health has acquired Natalist, a company offering consumers conception and pregnancy essentials that are 100% plastic neutral alongside evidence-based educational resources. Launched in August 2019, Natalist is built on the values of evidence, education, and usability. Natalist’s mission from the get-go was to reduce the shame, misinformation, and outdated product offerings, the founding team around Halle Tecco, experienced…
