Belabumbum, a line of ethically sourced loungewear & intimates made specially for mothers, has announced a new collaboration with fellow Adore Me sister brand Joyja. Joyja creates eco-friendly period panties. Together the brands are now launching a line of leak-proof underwear and ultra-absorbent nursing pads. According to reports, one in three women experience fluid releases during pregnancy and after birth for a variety…
Swiftarc Ventues has announces a new §10M fund to invest in female-founded beauty and wellness companies. Swiftarc was founded by Sid Jawahar in 2019; this is the VCs fourth fund. In a recent interview with Techcrunch he explains: “The beauty industry in stuck in time where 75% to 80% of sales are still made from wholesale. E-commerce and digitally native brands are…
Adidas has launched a new line of period-proof tights, that protect against leaks when worn with a tampon or pad. This product launch is part of Adidas’ roadmap of innovations to better service women in sport. The company has also collaborated with sports research scientist Dr. Georgie Bruinvels and Orreco, a athlete-focused bio-analytics company to create free resources and lesson plans for…
Women’s wellness CBD brand Winged is expanding its offerings with a new line of adaptogen-based products designed for important moments throughout a woman’s day. The five ingestibles, which can be stacked or taken independently, were created to help women wake up refreshed, have energy all day long and overcome the stress of today’s crazy world. Winged first launched in 2019 with a…
Nutrafol, a leading hair wellness company, has launched a first-of-its-kind, physician-formulated nutraceutical supplement, Nutrafol Postpartum, that targets the root causes of hair thinning for women in the postpartum period. The newest addition to the company’s existing lineup of natural, clinically effective hair wellness supplements, Nutrafol Postpartum joins Nutrafol Women and Nutrafol Women’s Balance to support hair health through key stages of a…
Kindra, a modern wellness brand for menopause essentials, announced today that it closed a $4.5 million seed funding round. The new capital will be used to drive the continued growth and expansion of Kindra. The round is led by the Female Founders Fund. Primetime Partners, Anne and Susan Wojcicki, Katie Couric Media, The Community Fund, and H Ventures are also investors in this round. Helmed…
Rae, a socially-conscious, women-led wellness brand dedicated to supporting the well-being of all, today announced the close of a $9.5 million Series A investment round led by PowerPlant Partners. PowerPlant Partners is joined by M13 and Able Partners, two existing Rae investors, and supported by initial capital investor Victress Capital. The financing provides Rae with the capital runway it needs to accelerate growth to…
