The following guet post was written by Daya Ventures Co-founder Malin Frithiofsson.
Women’s health has made remarkable progress over the past decade. Founders, scientists, and investors have built an entirely new industry — one that has redefined what healthcare innovation can look like when women lead the way.
But even as awareness and investment have grown, one structural imbalance remains largely unchanged: who owns the value being created.
While women are driving innovation, most companies and funds in this space are still ultimately financed and controlled through the same limited networks of capital. As a result, the returns generated from women’s health often circulate back into the traditional system rather than into the communities shaping the change.
Daya Ventures, a Sweden-based venture studio with a subsidiary in Nairobi, believes the next frontier of progress lies in shifting that dynamic. The company has spent the past two years creating and building early-stage women’s health startups from the ground up. Daya has now built 18 ventures, 98% owned by women, spanning diagnostics, digital health, and deep tech.
Backed by early-stage VC investors, Daya operates at the intersection of venture creation and impact — bridging research, entrepreneurship, and investment to close the $1 trillion gender health gap.
Now, the company is taking an additional — and deliberate — step toward structural change: opening its own ownership to the community through a Seedrs-powered investment round, starting from €100. The initiative allows individuals, advocates, and professionals in the women’s health ecosystem to hold equity in Daya itself, under the FCA-regulated nominee structure used by Seedrs.
“The future of women’s health shouldn’t just be built for women,” says Malin Frithiofsson, Founder and CEO of Daya Ventures. “It should be owned by us. We see this as the next logical step — aligning the capital behind femtech innovation with the people and values driving it.”
Why Community Ownership Matters
Daya’s decision to open its cap table isn’t symbolic — it’s strategic. The team points to three guiding principles behind the move:
1. Capital that understands the market.
Innovation in women’s health performs best when backed by investors who recognise both its impact and its commercial potential. Daya aims to grow with shareholders who understand the sector from the inside — founders, clinicians, and advocates who know that closing the gender health gap isn’t just good ethics; it’s good economics.
2. Accountability that drives better outcomes.
When a company’s shareholders come from its own community, performance and purpose naturally align. Community ownership creates a feedback loop that strengthens both mission and market results — because growth is measured not only in multiples, but in meaningful progress.
3. Wealth that compounds within the ecosystem.
Traditional venture models tend to extract value upward. Daya’s model is designed to recycle it — ensuring that the success of one venture fuels the next, and that returns continue to build a stronger women’s-health economy.
A Different Kind of Investment
This isn’t a donation campaign or a consumer crowdfunding drive. It’s an equity investment — a chance for individuals to participate in an asset class that has historically been difficult to access, while backing a growing portfolio of women-led ventures.
When Daya succeeds, so do its investors. The company hopes this approach can become a replicable model for how early-stage ecosystems — particularly those focused on gendered innovation — can grow sustainably while remaining community-aligned.
“Capital is influence,” Frithiofsson adds. “If we want healthcare that serves women better, we have to change who holds that influence.”
Join the Conversation
Daya Ventures’ community investment round will open soon on Seedrs. The team will host a live digital Q&A to explain the structure, discuss how community shareholders will participate, and answer questions about the raise.
💬 Sign up for the live Q&A event → https://luma.com/rcriap30
🟣 Pre-register to invest → https://europe.republic.com/daya-ventures/coming-soon
Seedrs Europe Ltd, trading as Seedrs and Seedrs EU, is regulated by the Central Bank of Ireland.
