Motherhood

Willow Launches Ema, an AI-Powered Maternal Health Support Tool

Willow Innovations, known for their wearable breast pumps, has introduced Ema, an AI-powered support tool integrated into the Willow App. The new feature aims to provide maternal health support through a conversational AI interface designed specifically for new mothers. Ema offers guidance on topics ranging from breastfeeding and pumping to postpartum recovery and maternal mental health. Unlike traditional AI platforms that rely…

Elvie Introduces Next Generation Smart Breast Pump with Stride 2

Elvie has launched Elvie Stride 2, a new version of their smart breast pump first released in September 2021. The new device combines hospital-grade suction with updated design features for improved user experience. The Stride 2’s primary updates include new ultra-soft silicone cups designed to conform to the breast’s natural curve. The device delivers hospital-grade power, generating approximately 270 mmHG of suction,…

Villie Secures $700K in Pre-Seed Funding to Enhance Support for Expecting Parents

Villie, an online platform founded in 2021 by Kimberly Jolasun, has recently announced a significant milestone with the successful completion of a $700K pre-seed funding round. This investment round saw participation from prominent investors including XRC Labs, TxO by a16z, and Fearless Fund. The platform, conceptualized by Jolasun, aims to provide a supportive environment for expecting parents, facilitating connections and offering resources…

LactApp Opens First-of-its-Kind Lactation Care Clinic in Barcelona

LactApp, a Barcelona-based startup known for its mobile breastfeeding apps, has expanded its footprint by opening the first in-person lactation care clinic in the city, and according to the company in the world. This move doesn’t just offer new solutions to new parents, but also marks the company’s first foray into brick-and-mortar healthcare services. The clinic itself houses four consultation rooms and…

Breast Pump Maker Willow and Telehealth Company SimpliFed Partner to Offer Virtual Baby Feeding Support to New Moms

SimpliFed‘s mission is to provide judgment-free, on-demand virtual breastfeeding and baby feeding support to parents on their baby feeding journeys. The company started as a telehealth offering, raised $6M in seed funding last May, and has since built towards its vision of becoming a one stop shop for all things baby feeding. Just a couple of weeks ago the company announced a…

MilkMate Raises $5M After Receiving FDA Clearance for Its In-Office Breast Pumping Solution

MilkMate, a New York-based company dedicated to supporting and empowering working mothers and the employers who support them, has announced that its breast pump and parts for its new turnkey breast pumping solution have been cleared for market by the U.S. Food and Drug Administration (FDA). The MilkMate solution is entering a soft launch phase with a select group of early adopters…

Ember Launches a New Self-Warming Baby Bottle System

In 2016 Los-Angeles-based Ember first released a self-heating mug. In 2022 the company expanded into cold chain space introducing containers for medical supply shipping. Now the company has found yet another application for its technology, and it’s in the baby space. Known for its design-led temperature control solutions, Ember has now released a new self-warming Baby Bottle System. With the help of…

123 Baby Box Adds $1.2M in Pre-Seed Funding to Finance Further Product Development and Growth

123 Baby Box, a monthly baby product subscription service was founded by Zarina Bahadur after she witnessed a mother struggling to manage her crying baby and toddler while shopping for them at Target. For $59.99 or less a month her company offers a solution to the overload of baby products by curating products based on their child’s age and development stage. The…