Image: Jamie King

PCOS startup Allara is adding some star power to the team and has announced that Jaime King, actor, filmmaker, and activist, now supports the company as both investor and Director of Impact. King, who struggled with infertility herself, is joining Allara on its mission to destigmatize PCOS.

PCOS, short for Polycystic Ovary Syndrome, affects 1 in 10 women globally. Around 50% of women with the condition are undiagnosed today and struggle with symptoms such as infertility, irregular or absent periods, weight gain, hirsutism, hair loss or acne. Women with PCOS are also at higher risk of developing type 2 diabetes, heart disease, metabolic disease and mental health conditions like depression and anxiety. 

Virtual care startup Allara provides multi-specialty and on-demand care through its platform, which launched last June and has recently added a new metabolic and hormonal diagnostic tool. The test is designed to uncover and address a set of markers, providing clarity around a range of symptoms from physical indications like weight gain and acne to “invisible” symptoms like fatigue and anxiety. Allara announced a $2.5M seed round last summer and is currently available in 15 U.S. states including with plans to expand to all 50 by the end of 2022

Jamie King, the company’s new Director of Impact shares: “When I was presented with the opportunity to join the team at Allara, there was an immediate connection. Having experienced such a confounding journey myself and seeing so many other women suffer, I prayed for something like this to directly identify and address the overwhelming and obvious void in women’s healthcare. No one should ever have to spend years of their life trying to figure out what’s going on with their health like I did. I’m grateful and humbled to be on this journey with the radically conscious and disruptive team at Allara, on a mission to make a difference in the lives of millions of women.”

Allara Founder & CEO Rachel Blank adds: “I started Allara because women deserve a better way forward. Jaime’s experience and genuine passion for the awareness of PCOS aligns perfectly with our mission. We’re thrilled to have her on board to amplify PCOS awareness, as well as the conversation and progress surrounding it. The healthcare system needs to prioritize women’s health and we’re committed to doing our part at Allara.”

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