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Empowering Women’s Health Through Purpose-Driven Design: Introducing Alfa Charlie’s WomanKind Grant

Supporting women has always been central to Alfa Charlie’s mission. Founded by Reva Green and Kimberly Gilroy, this women-owned creative agency is dedicated to championing women-centered and environmental causes through purposeful design. Over the years, Alfa Charlie has worked with organizations that share its values, using its expertise in branding, web design, and graphic design to elevate the voices of their clients…

Panasonic Well Launches $1 Million Family Wellness Innovation Challenge

About a year ago, Panasonic officially announced the launch of Panasonic Well, a new global innovation organization aimed at enhancing health, wellness, and well-being for families worldwide. This initiative, which includes the Family Wellness Innovation Challenge offering over $1 million in prizes, marks not just a new chapter for the company, but a return to its roots in a mission that has…

Mira Is the Highest Ranking Femtech Company on This Year’s Inc.’s 5000 List of Fastest Growing Companies in the US

Mira is a San Francisco-based company that provides healthcare products for more personal, accurate, and reliable home healthcare. Quanovate was founded in late 2015 by a group of scientists, engineers, OBGYN doctors, and business execs to solve the problem of the unavailability of advanced home health testing. The company’s mission is to make home healthcare more personalized and reliable, while empowering people…

On the Blob: Millenials vs GenZs Talk Menstrual Health

When it comes to talking about periods, the right words can change the conversation. Thrive Agency have teamed up with linguists from the University of Nottingham to explore the language used by Gen Z and Millennial women when they talk about menstruation. This was compared to the language used by period product brands in their communications. The results expose stark differences and surprising similarities, highlighting…

Global Creative Agency Rapp Is Launching a Pro-Bono Marketing Accelerator Focused on Elevating Femtech Startups

Today’s healthcare system leaves far too many people behind. To combat these inequities, Rapp, a global creative agency, is launching Series R, a health equity marketing accelerator program focused on elevating femtech start-ups. The goal of Series R is to support one game-changing start-up bringing new solutions to market in a space where women, people of color, and other marginalized communities have traditionally…

5 Tactics That Drive Customer Retention and Loyalty for Femtech and Wellness Brands

Two weeks ago Future Digital Founder Destinee Berman invited our community to join her for a tactical online marketing workshop all about retention for femtech and wellness brands. Destinee is a growth marketer with 20 years of industry experience working with brands such as Twitter, Sephora, and Microsoft. Her performance marketing agency Future Digital specializes in connecting customer acquisition (paid social/search) with…

Ask the Expert: Ahrefs’ Patrick Stox Answers YOUR Questions about Healthcare SEO

Remember our “Ask the Expert” Office Hours with Ahrefs’ Patrick Stox? Did you submit a question? Yes? Great! Because today is the day and we’re excited to share her answers to all YOUR most pressing questions about healthcare SEO. Meet Patrick Stox and Ahrefs! Patrick Stox is Product Advisor, Technical SEO, and Brand Ambassador at Ahrefs. Before that he was a Technical SEO at IBM for many years,…

Bellabeat’s Urska Sršen: What I Learned Using My Own Product To Track My First Pregnancy

When my Co-Founder and I started Bellabeat, we were motivated by a vision of providing women around the globe with easy-to-use and beautiful tools to track their lifestyle and health. Tools that were not simply a gimmick to sell to women. The goal has consistently been to bring visibility in measuring all aspects of a woman’s health in every stage of life…