Remember our “Ask the Expert” Office Hours with Ahrefs’ Patrick Stox? Did you submit a question? Yes? Great! Because today is the day and we’re excited to share her answers to all YOUR most pressing questions about healthcare SEO. Meet Patrick Stox and Ahrefs! Patrick Stox is Product Advisor, Technical SEO, and Brand Ambassador at Ahrefs. Before that he was a Technical SEO at IBM for many years,…
It’s been a year since the New York Times first asked “Why did Facebook reject those ads?”. The piece drew attention to the difficulties many women’s health and sexual wellness brands face when trying to advertise on Facebook. The article even caught Hillary Clinton’s eye, who challenged the folks at Meta to do better. Fast forward one year, and despite improvements Meta…
Remember our “Ask the Expert” Office Hours with Lightmatter’s Head of Product Stephanie Adams? Did you submit a question? Yes? Great! Because today is the day and we’re excited to share her answers to all YOUR most pressing questions about building, launching, and scaling digital health products and services. Meet the Expert: Lightmatter’s Head of Product Stephanie Adams Lightmatter is a US-based agency that brands, designs,…
Product is the top priority for pretty much every startup company, no matter what stage they are at. “Build a product users actually want” is common advice. Implementing it, however, can prove to be challenging (as many of you probably know.) Early stage companies sometimes lose direction, and some never ship. At a later stage, product roadmaps tend to get complex, and…
Remember our office hours with Marshall, Gerstein & Borun‘s Giordana Mahn where we asked you to ask every questions you’ve ever had about Intellectual Property? Yes? Well you’re in luck! Today is the day of the big reveal as we share Giordana’s answers to all the questions we received! As a reminder: Giordana is a US patent attorney and collaborates closely with clients to…
This post is part of our Ask Me Anything series “IP Law for Femtech Founders” with Marshall, Gerstein & Borun Giordana Mahn. What IP mistakes do you see early-stage companies in the health space make? What pitfalls should I avoid? There are a number of pitfalls you should be wary of. One of the most important issues is not filing a patent…
This post is part of our Ask Me Anything series “IP Law for Femtech Founders” with Marshall, Gerstein & Borun Giordana Mahn. I was wondering why would I file for a patent if I can just keep my tech a trade secret? You want to file a patent to protect your technology if that technology can be reverse-engineered, and replicated just by having the…
This post is part of our Ask Me Anything series “IP Law for Femtech Founders” with Marshall, Gerstein & Borun Giordana Mahn. How can one discuss their prototype while protecting the concept? Customer base insights are required to see if there is even a need/want. Should a preliminary patent be filed prior to any conversations/insights are had/gained? In addition to considering CDAs as provided…
