Wearable

Ava Launches a First Clinical Trial to Evaluate the Effectiveness of Its Fertility Tracking Sensor Bracelet in Real-time, Pre-Symptomatic Detection of COVID-19

Ava, a digital healthcare company that focuses on women’s reproductive health, announced today it will be launching the first study of its kind to test whether a wearable device can detect a COVID-19 infection in real-time and alert people to get tested or self-isolate prior to showing symptoms. While other studies to date (including the COVI-GAPP study Ava announced in April 2020) have  examined the feasibility of…

Garmin Unveils Lily, A New Smartwatch and Tracker Designed for Women

Garmin today announced Lily, a small and fashionable smartwatch. According to the company “Lily is ideal for women seeking a fashion-forward alternative to what’s currently available on the smartwatch market.” Garmin has intensified its focus on creating products and features designed for women with this announcement coming on the heels of menstrual cycle tracking and recently announced pregnancy tracking. “Lily is truly a…

Bellabeat Records 50.000 Preorders Of New Smart-Wearable Product Ivy Within Less Than a Month

After selling 20,000 preorders in the first hour of its announcement on December 16 last year, the leading wellness tech company Bellabeat has now already sold over 50,000 preorders of its new smart-wearable product, the Bellabeat Ivy. Ivy is a smart jewelry product for women and the successor of the Bellabeat Leaf, which was sold more than 2.2 million times to date. Just like its predecessor,…