Content Marketing Manager

ABOUT THIS POSITION:

Join the team at WOO! We are currently seeking a talent professional to join our team as a Content Marketing Manager. If you have an interest and passion in marketing and branding for a sexual wellness & consumer goods brand, this role might be for you! This is a hybrid full-time position located in West Hollywood, CA.

WHO YOU ARE:

Passionate about sexual wellness? Love to create eye catching, cheeky, and conversation starting content? Are you excited to push boundaries and see how playful you can get? Are you an individual who possesses strong project management skills? Are you a talented storyteller who applies their passion for sexual wellness to drive the process of bringing ideas to life? Do you like to take initiative? Are you a self self-starter? Are you capable of managing and collaborating with cross-functional team members and partners? If so, this role might be right for you!

JOB RESPONSIBILITIES:

• Own and execute strategic plans for WOO More Play’s social media and website content (Instagram, TikTok, etc). This includes but is not limited to: copywriting, image and content creation, along with other day-to-day activities of our social media channels
• Manage and oversee WOO’s social presence, organic content, and community channels
• Develop creative strategies for growing our overall engagement and social audience across all platforms
• Partner with the team at WOO to develop the brand voice and drive our integrated marketing story strategy
• Work closely with the WOO team to create and execute a strategic plan around each WOO product launch to generate continuous exposure of each launch
• Create internal content briefs and kick off marketing projects with internal and external creative teams
• Build and Oversee a team of external partners including: designers, copywriters, content creators, and additional freelancers to create assets where relevant
• Help conceptualize and oversee execution of creative content, ideas, and experiences across content and platforms that will make an impact on our consumers, with an emphasis on storytelling
• Partner with ambassadors and content creators to develop engaging content
• Manage a digital marketing budget
• Assist in developing our affiliate program
• Identify opportunities and contribute to in-person WOO events and brand activations
• Additional job responsibilities as required

WOO is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, ethnicity, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

BASIC QUALIFICATIONS:

• 4-5+ years of experience in digital marketing in fast-paced e-commerce environments
• 2+ years management experience
• Experience building community in consumer brands
• Expertise in managing and optimizing Shopify/Shopify Plus store and familiar with the Shopify ecosystem of apps and tools
• Experience working in an early stage, venture-backed startup (preferred)
• SEO or PR experience (preferred)

DESIRED CHARACTERISTICS:

• A natural leader with a passion for learning and passing knowledge onto others
• Passionate about digital brand building and ecommerce
• Ability to create content that is engaging and relevant for our core audience
• Organized, detailed, and communicative
• Creative & Playful
• Team player with a collaborative disposition
• Excellent interpersonal skills; ability to interact with all personality types and behaviors; flexibility
• Tech savvy
• Sharp and articulate
• Discreet (working with talent etc.)
• On time and punctual, ability to work against deadlines and efficiently in a fast-paced environment
• Entrepreneurial and innovative
• Strong interest in sexual wellness

What You’ll Get:

• Benefits package with employer contribution
• PTO
• WFH flexibility- This is a Hybrid role
• Paid parental leave
• Casual dress code & open office environment
• A rewarding career at a company with a strong mission and passionate team.

ABOUT WOO:

WOO More Play is a direct-to-consumer sexual wellness brand with a focus on natural, organic ingredients and female-forward products to spark a better sex life. Our products are created with her in mind, and our ingredient list is always short and sweet. WOO leaves behind bad chemicals and additives so you can have good sex, and overall, a healthy and happy relationship.