Earthful has raised ₹26 crores ($2.9 million) in pre-Series A funding led by Fireside Ventures and V3 Ventures, with participation from Atrium Angels. The round brings the company’s total funding to approximately $4 million.
Earthful makes plant-based multivitamins and supplements for menopause, PCOS, sleep, and stress support, as well as clean-label protein powders. The Hyderabad-based company was founded in 2020 by sisters Veda and Sai Sudha Gogineni.
According to the company, Earthful has built a customer base of over 200,000 in the last two years. The company will use the funding to expand its team in Hyderabad and Mumbai, where it will open a marketing office, and grow the footprint of its protein powders and supplements across India. The founders are developing a new project focused on menopause.
In an earlier funding round, Earthful received ₹75 lakh ($28,600) from Oyo Rooms founder Ritesh Agarwal on Shark Tank India. Agarwal took a 2% stake in the company.
