Emjoy, a female-founded femtech startup had its audio-based sexual wellness app suspended by Google today due to a “policy violation of sexual content”, which means thousands of paying users on Google Play are currently not able to access the app. Emjoy Founder and CEO Andrea Oliver Garcia turned to social media to create awareness for the stigmatization and censorship many women’s health…
UK-based intimate care brand WooWoo has raised £750K to expand to the U.S. after successfully expanding to France, Italy, Spain, Germany, Sweden, Norway, Finland and Australia in 2021. Besides further international expansion the new funds will be used for R&D. WooWoo was founded in 2016 by Lucy Anderson and launched in 2018 with support from Superdrug. Today the brand is stocked by a number of leading retailers but the brand’s main business…
Lure Life, a luxury CBD brand has raised $750K in a seed funding supported by a diverse group of investors in the beauty, finance and the consumer packaged goods sectors. The funding will allow the brand to accelerate market expansion, company growth, marketing and product development of the meticulously designed line. Sitting at the nexus of wellness and beauty, Lure Life touts…
Queen V was founded in California by Lauren Steinberg as a response to her frustration at finding a feminine wellness solution that was safe, easy to use, affordable, and effective. Through conversation with her gynecologist, Steinberg grew to understand the importance of the vaginal pH and microbiome, and how this precious balance was vital in fending off the frequent yeast infections and…
Yellow Wood, a Boston-based private equity firm focused on investing in consumer brands and companies, has announced the formation of a new sexual wellness platform, Beacon Wellness Brands, with the acquisition of several brands from Clio. Beacon Wellness Brands markets and sells sexual wellness devices under the PlusOne and Deia brands in many leading retailers including, Target, Walmart, CVS, and Walgreens, and has…
Intimate care brand Kushae was founded in 2018 by Kimba Williams and OB/GYN Barbara McLaren to create a chemical-free solutions to the feminine care issues they were all so familiar with. In 2021 Williams, who initially bootstrapped and funded the DTC company with $200K she won in pitch competitions, eventually decided it was time to fundraise and today the company announced a…
Sextech startup Vibio has received The Vegan Society‘s Vegan Trademark and becomes the first sexual wellness company to receive this certification for its toys. All four of Vibio’s vibrators, including Frida, the first toy in the range and the Glee and Wake lubricants are entirely free from animal-products and testing. Both lubes also come in eco-friendly tubes made of 100% sugarcane too.…
Last week the German government added HelloBetter’s Vaginismus Plus to its DiGA directory after the app successfully completed the Federal Institute for Drugs and Medical Devices’ (in German: Bundesinstitut für Arzneimittel und Medizinprodukte aka BfArM) assessment procedure. The DiGa database is essentially a collection of regulated digital health products reimbursed via the government’s fast-track program. Per definition DiGAs are CE-marked medical devices…
