Product and Marketing Copywriter

Clue helps everyone who menstruates to understand their bodies—and to be empowered by that knowledge. Our vision is to enable women and people with cycles to live in tune with their biology, not in spite of it.

Founded by Ida Tin and based in Berlin, Clue is a VC-­backed startup helping over 15 million people each month get insights into their reproductive health via our Android and iOS apps. We collaborate with world-leading universities and institutes to advance female health research with our dataset, and deliver essential education about health, periods, and sex via our website, helloclue.com.

Role

Good products can change lives. That’s why creativity, together with science, is at the center of everything we do.

• You’ll have the opportunity to take ownership of Clue’s product, UX and marketing writing while collaborating with our product, design and research teams as well as other stakeholders
• You will write compelling copy for multiple channels such as the core products, messaging, emails, marketing campaigns, online ad campaigns and social media outlets
• You’ll play a key role in acquiring new users, communicating with a cohesive voice and moving the core product forward with an emphasis on clear communication and copy that helps guide people through user flows
• You will help evolve and create a cohesive tone of voice for the Clue brand
• You’ll be working closely with the content team, scientists, product owners, designers, marketers, researchers, and, together with the rest of the creative team, you’ll help deliver a product that impacts millions of people.
• Freelance position (3 days/week) based in our Berlin office

About You

You are a talented writer and storyteller with the drive to write impeccable copy with a focus on digital products as well as communication through various marketing outlets. You have a structured way of thinking as well as a hands-on mentality with willingness to take an active role in our company shaping the product copy division. You thrive in fast-paced, iterative, and agile startup environments.

Requirements

• An excellent writer with superior communication, writing and editing skills as a fluent, native-level English-speaker with an understanding of inclusive and accessible language.
• Ability to take ownership of the company’s UX writing and collaborate closely with the product and design team and other stakeholders
• Ability to write clear microcopy that creates effortless understanding of the product
• Ability to ensure your work aligns with brand guidelines and tone of voice and speaks to our target audience.
• Basic understanding of usability and UX best practices as well as user experience research principles and practices
• Degree-level written English (perfect spelling and grammar)
• 2+ years creating product content for digital products as well as UX copywriting and copy-editing

Responsibilities

• You will write a range of UX and product related copy as well as brand, product marketing and messaging topics
• You will create a copy strategy for the product and the brand to help build a cohesive experience and build compelling narratives across platforms.
• You will own the product writing division and include best practices throughout multiple channels
• You will help build a compelling tone of voice and create a clear and cohesive brand communication style
• You will write and develop campaigns that support business goals in monetization, engagement, retention and other KPI’s.
• You will guide users on their way from their first encounter, to visiting the app store, emails and in-app messages to a subscribed user and the experience throughout our products
• You will work in a cross-functional team environment and stay accountable to the team.

BENEFITS

We believe personal growth is essential for professional growth which is why we offer all the standard benefits, plus some that are uniquely Clue.

• Care for your body and mind with free weekly yoga and a free on-site therapist
• Work your way in our child-friendly and dog-friendly office. We’ll help with relocation if you’re not already in Berlin
• Five weeks of paid vacation each year, a competitive salary, participation in our all-employee option pool, and the option to join the company pension plan

Clue is committed to providing an environment of mutual respect, where equal employment opportunities are available to all applicants and team members. Our users are global and multicultural—and we want our team to reflect this. If you need assistance or an accommodation due to a disability, please contact us.