Brand Marketing Associate

Willow is a platform for products that help improve the lives and health of women. We are a mission-driven team of experienced inventors, mothers, and fathers dedicated to making a difference in women’s lives. The Willow™ Wearable Breast Pump is the first solution in our platform. Moms who pump told us that they often need to press pause on life while they pump and that their dream pump would be truly mobile and unplugged.  Willow is a complete re-imagining of the breast pump – it is the world’s first all-in-one breast pump that fits in a bra.

Willow is looking for a passionate brand marketing associate to support and develop marketing, social media and communications initiatives reporting directly to the VP of Marketing.  The right candidate has an incredible attention to detail, thrives in environments where they get to wear a lot of different hats and is as social media and communications maven.

Roles and Responsibilities | What you will do

• Develop and build a community of moms. Mine for press-worthy stories about mom in partnership with our PR agency
• Support key product launches developing product marketing materials
• Coordinate communications plans across key cross functional partners and executives
• Participate and support the development of key marketing initiatives

About you | Who you are:

• You have a strong attention to detail
• You are an entrepreneurial self starter who thrives in environments where you get to wear a lot of different hats.
• You are deeply rooted in the mom community, intimately familiar with challenges mom face and can bring an authentic voice to helping moms work through those first few months of motherhood
• You are a wordsmithing genius with strong communication skills both written and verbal

Experience | What you bring:

• 2-4 years of experience in Communications, Product Marketing, Brand Marketing, Public Relations, Social Media, or related field
• BA/BS Degree
• Excellent written and communication skills, plus, acute attention to detail
• Ability to manage multiple concurrent projects while balancing competing priorities in a fast-paced environment
• Experience with project management, managing daily activities and delivering results in a cross-functional environment
• Proficient in Microsoft Office and Google products
• Mission driven and a passion for helping moms