Website flotracker Flo Health
AI-driven women's health platform. Chosen by 100M women worldwide. Take full control of your health with Flo.
Responsibilities:
- Test initial onboarding screens, paywalls, and promo screens in the application by preparing mockups, collaborating with designers, participating in promo testing, developing JSON’s for specific promo screen ID’s, writing documentation, and preparing for the launch
- Track results of the launched experiments, analyze their data and analytics
- Develop onboarding experiments: create hypotheses on improving onboarding conversions, create concepts, and prepare designs
- Create sales and marketing texts, and test their different verbiage
Requirements:
- 2+ years of experience in product marketing management in mobile apps domain
- Work experience in performance marketing: experience with CPI channels and independent ad campaigns in Facebook, Google, etc.
- Understanding attribution principles and experience with mobile trackers, e.g. AppsFlyer, Appmetrica
- ASO experience with mobile apps