Hims & Hers has launched an AI-powered care experience within the Hers app for weight loss members. 

Developed with weight loss specialists and trained on clinical protocols, members who opt in can track their goals, medications, and progress to receive personalized guidance, with conversations requiring clinical judgment escalated to providers and care teams

“Most AI in health sits outside your care. It can tell you things, but it isn’t connected to your doctor, your treatment, or your plan, so the moment you need actual care, you’re on your own,” said Mo Elshenawy, Chief Technology Officer at Hims & Hers. “This new experience on the Hers app embeds intelligence at every step of the care experience.”

Alongside the update, Hims & Hers introduced a connected smart scale, available at no additional cost to Hers weight loss members, enabling automatic syncing of weight and GLP-1 progress data to improve personalized insights and recommendations.

“Women have historically been last in line in healthcare — last to be included in clinical trials, last to receive cutting-edge treatment, last to benefit from innovation,” said Hers Chief Medical Officer Jessica Shepherd, MD, FACOG. “Today that changes. Women finally get an intelligent care experience built entirely around them, one that knows them, stays with them, and brings their provider and care team together with AI to truly serve their needs.”

Starting with Hers weight loss members, the company plans to expand the AI-native care experience to the Hims app and additional care categories over time.

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