The Growth Product Manager is responsible for strategic growth of our products for Cleo. This problem space encompasses the end-to-end customer lifecycle(across acquisition, engagement, retention & re-engagement), marketing technologies, promotions and referrals, loyalty, and more. In this role, you’ll be working closely with colleagues across Customer Success, Operations, Engineering, Data Science, Design, Marketing, and User Research to bring your ideas to life.
RESPONSIBILITIES:
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- Own and lead product initiatives that drive new users and retain existing ones to our core experiences; be passionate about initiatives that span launching new experiments on the product to working with marketing on more robust marketing integrations
- Take responsibility for all aspects of the product – know the details of how the product works, the competitors, the company priorities, and the tasks to be done
- Work closely with customer success, engineers, marketers, Data analysts, designers and other business stakeholders to define, ruthlessly prioritize and execute against a product roadmap that inspires and supports company goals and objectives
- Live in the metrics and analyze user behavior to inform the success of products
- Validate your assumptions with actual users
REQUIREMENTS:
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- A passion for jumping deep into data and the ability to run experiments to quickly test hypotheses
- Demonstrated ability to run different campaigns and grow the user-base
- Demonstrated analytical skills to include the ability to summarize findings and propose recommendations
- Experience building integrations with systems to power growth, such as email service providers, customer data platforms, social and referrals
- Work closely with engineers and data analysts to scale our experimentation platform and data infrastructure
- Must be familiar with key growth concepts such as CAC, LTV, activation, retention, advocacy, churn, cohorts, etc, and be able to leverage these types of metrics to drive effective and impactful decision making
- Strong leadership, customer engagement, organization, team influence and interpersonal skills
- Strong understanding of prioritization frameworks and the ability to estimate the opportunity size for each initiative
- Strong communication skills and intuition for communication strategy at every level – within teams, within the company, to users, and other audiences
- You never hesitate to roll up your sleeves and tackle something hands-on
- Bachelor’s Degree and/or work experience in a related field
- 4+ years of product management experience working in a fast-paced, high growth company.
Cleo is proud to be an Equal Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.