Life at Elvie – Meaningful work. Exceptional people
We develop smarter technology for women and are committed to building extraordinary products that improve women’s lives.It’s a fascinating and challenging area to be addressing as it requires all our employees to stretch themselves and solve problems that no-one’s tackled before. That’s why we’re looking for skilled, curious individuals who want to grow by surrounding themselves with a diverse array of outstanding people.
Our first product, Elvie Trainer, is an award-winning app-connected trainer that helps women strengthen the pelvic floor via fun, five-minute workouts. It took the wellness industry by storm and is now available via the NHS Supply Chain. Our street cred includes more than 12 awards for innovation and design, including the prestigious Red Dot Award and an IDA Design Award.
Our second innovation: Elvie Pump, the world’s first silent wearable breast pump, is making it possible for new mothers to pump anytime, anywhere. Elvie Pump has received international praise, including being listed as one of Times 100 best inventions in 2019 and ‘wearable design of the design of the year’ at the Dezeen Awards.
As a business, Elvie has received more than 30 awards, including being named as one of 15 startups “To Watch” by The Sunday Times, ranked as the 6th fastest growing business in the UK by SyndicateRoom in 2019. Tania Boler has recently been rated as the 8th most influential person shaping british technology in 2019 by Business Insider and both products have been featured in the Oscar Nominee Gift Bags. In April 2019, Elvie announced a $42 million Series B from IPGL, Octopus Ventures and Impact Ventures, bringing the total raised thus far to over $50 million. Our Series B represented the largest ever fundraise in Femtech. This new round of financing will accelerate Elvie’s research and development efforts, as well as help grow brand awareness and distribution.
What does it mean to work at Elvie?
We work collaboratively at the forefront of the growing Femtech industry with our innovative tech-focused products. You are surrounded by people who want to improve everything and everyone around them, and are passionate about our mission. We’re driven by the fulfilment of solving hard problems are constantly considering our users and the positive impact we can have on their health and wellbeing.
We’re deeply proud of our values, which are intrinsic to the way we behave every day. We take them seriously because we want our culture to thrive.
- We make an impact – we are mission driven and not afraid to break boundaries. We relentlessly focus on going the extra mile to solve problems
- We are fearless innovators – we are passionate, curious and data-driven. We continuously embrace change and innovation
- We are in it together – we fail and learn fast, always as one team, and have fun along the way. We stay authentic and embrace our differences
Who you are
At Elvie, PR is a critical channel for us and after the success of 2019, we are looking for a smart, ambitious, and highly driven PR and Communications Manager to join the Marketing team and drive PR in the US – Elvie’s biggest market. As a global team, we are focused on supporting the US business to achieve supercharged growth in 2020. You will be a creative individual with experience in PR and a strong understanding of influencer marketing in consumer products. You will be responsible for creating sustained buzz around the Elvie brand. It’s important that you are self-motivated, able to work independently and as part of a team, but most of all, not afraid to knock on doors or chase down opportunities. Elvie is a very fast paced start-up with big ambitions and we constantly strive to be smart, creative, and disruptive so you will need to be confident working at a fast pace and love a challenge.
What you’ll do:
- Reporting into and partnering with the US Head of Marketing, this role will drive the PR agenda for Elvie in the US
- Build the 2020 PR, influencer, and community strategy and activation plan across all channels focused largely on the consumer lifestyle space
- Own the PR budget and continually evaluate activities in partnership with marketing to be ROI focused
- Partner and support the brand function to execute and amplify key brand campaigns
- Manage US PR agency in planning and execution of press, influencer, and consumer campaigns
- Create a buzz around the Elvie brand in print, online, and broadcast through proactive outbound press activity and influencer campaigns
- Research and identify brand-aligned influencers that reach each of our target audiences in the US
- Manage relationships with influencers in order to drive follower growth, engagement, and customer acquisition
- Provide regular and detailed evaluation of media and influencer coverage and activity
- Manage execution of consumer, press and influencer events
- Monitor media coverage and ensure key press coverage is communicated internally to key stakeholders
- Manage award entries and seal usage
- Manage all consumer events – product launch and always on
- Develop and manage annual PR calendar
Requirements
- 6+ years experience in a PR, communications or influencer marketing role
- Go-getter attitude and commitment to driving forward conversations around women’s health and bodies
- An excellent relationship builder focused on building ongoing relationships with media in both the tech and lifestyle space
- A creative communications thinker with bold ideas
- Excellent written communication and interpersonal skills
- Experience writing press releases and successfully pitching to media
- Experience attracting and working with influencers
- Solid understanding of the social media landscape and knowledge of influencer marketing platforms
- Experience overseeing the execution of consumer and influencer events preferable
- Strong organizational skills
- Desire to learn fast and challenge yourself
Benefits
We are looking after you. As well as the chance to develop products with real work impact and working with dedicated and passionate colleagues, our US benefits have flexibility and wellbeing in mind with:
- Competitive base salary, bonus linked with performance and share options in a rapidly growing business
- Flexible working environment – our culture is built on trust and autonomy
- 20 days vacation + 5 days sick leave (front loaded from start date) & 13 holidays
- Medical, dental and vision plan
- Life Insurance / EAP / Travel Assistance
- Short & Long term disability insurance
- Commuter programs
- Travel assistance with Guardian Globe
- LiveHealth online & One Medical
- Gym membership reimbursement (subject to eligibility)
- Perks and various discounts
Why you should join us
Elvie is at the crest of a wave! Founded by women’s health expert Tania Boler and tech entrepreneur Alex Asseily, Elvie is a collection of bright and motivated team members working across the business to shape the emerging femtech industry.
We are all passionate about creating disruptive products that address the challenges that matter most to women and dismantling the taboo around women’s bodies. Here, you can be part of a business and brand that has a positive and meaningful impact on the world, all while learning a great deal and having fun.