Website unboundbabes Unbound

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Unbound is hiring an Adwords consultant to optimize targeted campaigns on a weekly basis. The focus of this role is to optimize Unbound’s adwords to drive significant revenue through the paid search channel

The role will work directly with the CEO and growth team to reach revenue KPIs for the company.

YOUR RESPONSIBILITIES WILL INCLUDE:

  • Optimize PPC accounts on Adwords on a daily basis
  • Develop and execute campaign strategies based on product launches, marketing campaigns, and significant events (e.g., company accolades, holidays
  • Research and optimize keyword lists and bids
  • Manage monthly budget, staying within CAC constraints
  • Write creative and onbrand copy for ads
  • Generate weekly reports on performance, reporting KPIs directly to the CEO
  • Integrate Adwords performance into Google Analytics to measure performance
  • Communicate progress and performance on a regular cadence with the Unbound team
  • Team with Unbound to create customized landing pages in Shopify when needed

MUST HAVES:

The ideal candidate for this role is a mid-career marketer with entrepreneurial experience, extremely strong analytical skills, and passion for Unbound’s mission.

  • 3-4 years of experience with Adwords optimization
  • Proficiency in Microsoft Excel
  • Strong creative copywriting skills
  • Skilled in Google Analytics
  • Experience with Shopify
  • Deeply understands the importance of a health CAC to LTV ratio
  • A motivated, positive, proactive, and transparent attitude

MORE INFO

  • Can be remote or based in New York City (happy to provide office space in Union Square)
  • Reports directly to CEO
  • Consultant rate commensurate with experience